Perhaps you're right. But if one were to take the number of folks on this site alone who are clearly displeased with this situation and expanded it proportionately across the drag racing fan-base, one might conclude that Monster Energy Drinks may be in for a rude awakening. Having said that, maybe I'm wrong...
You might not be too far off Gordon... Today I'm visiting with my buddy Scott- alot like me: lifelong drag fan, good knowledge of what it takes to get a car down the track, would like to sink a buttload of money into the sport if he had it if it meant he could have some fun, has his particular favorites- some of which have been for as long as I've known him...
Anyway, he is NOT like us, in the terms of getting his info from the Internet- he prefers to go to the races with his camper for the weekend and have a good time- his schedule doesn't allow him to surf as much as some of us here for up-to-the-minute drag information.. He'll catch what he knows from the track or the TV broadcasts, and I still consider him pretty knowlegable about the sport.
I told him about the KB situation- Jimmy coming over as crewchief and leaving JR/Tuttle kinda hangin (as far as we know, at this moment). KB was on Scott's list of all time favs, but his attitude about this was all down on Bernstein; not on Tuttle for not offering more $$, not on Jimmy for having the integrity to stay... It was focused on Bernstein about how he could steal somebody's crewchief, especially from a team that was starting to show promise.
If Scott is like that percentage of fans that you are mentioning, Monster may see a minor, if any, hickup at their end. The person taking the majority of this hit from the perspective I saw today will be the man doing the hiring. It may not be fair, but there is a guarantee that someone will not come out smelling like a rose after all this, and not just because of a few fans on the Internet. This, when it goes "public" will need really good spin from SOMEBODY to help keep Mr. Bernstein in a favorable public eye with true fans of the sport that may not use the access to the sport that we have here.
How this will affect the product he represents is going to be interesting to watch.