It is the nature of the beast. Marketing budgets are the first thing that gets cut when times are tight. I am in the process of finalizing the 2010 plan for the company I work for and we have cut almost 50% from 2008 actuals.
professional racers of all forms need to learn to scale back on
expenses and race for less.
talking to friend about resort vacation deals the other day.
same deal - vacation travel is down - airlines & hotels/resorts need to entice
customers with lower prices........only a select few can demand
top dollar in lean years.
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