it's too bad really so many companies promote with false promise, but they know racers are 'easy' when it comes to new money so they'll promise the world and lucky to deliver half; contracts not worth the weight of the paper they are written on.
did anyone really think, after 30 yrs. with budweiser, that the next sponsor,
an automotive outfit most of us had never heard of and were using motorsports
to introduce and establish their brand, would magically be the Bernstein's
next multiple year sponsor? ..... another in a long line of short lived
sponsors