Where did you guys get the idea that the crowd was weak?
In years past, the Vegas Spring race was weak compared to the Fall race. Last year the inaugural 4-Wide was a sellout. But you have to take that with a grain of salt. Inaugural events are always bigger, because everyone wants to be part of something new and see the first one. The true comparison happens now and I was told that the attendance was up 60% over the last Spring 2-Wide event. It wasn't quite a sellout, but it was a very strong crowd.
I'm not privy to all the promotional stuff that happens, but I did hear radio adds, and see a couple of billboards while I was there. We also had the Fan Fest at New York, New York. And these days more and more advertising is shifting towards on-line and social platforms.
I know that not everyone loves the 4-Wide format, and that's fine. We have 22 2-Wide events a year built just for you. And with 4-Wide in the Spring and 2-Wide in the Fall each event has it's own personality. Same for Charlotte. 4-Wide does get a lot of new fans to come give it a look, and some of them will get hooked.
David, serious question. After seeing Bo win Pro Stock on the first ever Triple Holeshot, would it be more exciting to have him come back and race Matt one on one?
Alan