James Morgan, I think we both agree that $40,000 for winning a drag race maybe once a month is a lot more money than the sectioning bodies are offering for two-day events.
I feel like we need some clarity here. I can't find a prize money structure for No Prep Kings but I believe it might be winner takes all (happy to be corrected)? So $40,000 total purse. NHRA Pro Stock's
COVID reduced purse is $56,000. And that's not to mention any other categories.
Reading through this thread, it's remarkable NHRA has been able to pay what it does, in my opinion. And when you look at the pros and cons of each deal it doesn't look so bad.
Bracket racing - yep there are big bucks on offer, but it's taking other racers' money - like playing poker in race cars. If you look at the Million Dollar Drag Race, it's a $2k entry fee straight up and they need 626 entries to actually run for a million (so over $1.2m in entry fees). If you get to the fourth round you get your entry fee back, so 15 out of 16 racers are going home four figures poorer in entry fees alone. (entries and payouts here:
https://themilliononline.com/wp-content/uploads/2020/08/2020_Million_Flyer_FRONT_WEB.jpg)
No Prep Kings - decent pay outs, the money here comes from the TV show. Not a bad model really - but comes with restrictions. Not an open series from what I understand. It's not like anyone can just rock up and race, you have to be invited. Only paying out a single category.
PDRA - Looking at Extreme Pro Stock as an example. Total payout is $11,000 (16 car field) and entry fee is $800. You need to make the semis to get your entry money back. NO TV and small numbers of spectators if you want sponsors to foot the bill.
NHRA - even during COVID, NHRA Pro Stock received $56,000 per event. I don't know what the entry fee is. This purse was despite the major drop in spectators (one of the main revenue sources) and the incredible major sponsorship challenge NHRA has faced this season. Plus you get a national TV broadcast for sponsorship and you get to take part in one of the few series with reliable spectator turn out to boost your sponsorship engagement at track.