Theirs a Cardinal rule in the pits that you keep all possible sponsors hush- hush! NHRA has a history of persuading perspective sponsors to sponsor races, rather than racers!
Key thing is what does O'Reily actualy pay for themselves...???? for years many of their sponsorships in other forms of motorsport have been paid for by companys wanting floor space in their stores...or so the story goes...
Like how McDonalds got into motorsports.. Maxwell House coffe paid for their first Cup team deal in exchange for Micky D's buying MH coffe...(MH was primary on the 22 car owned by Jr Johnson and then swithced to McD's)
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