I had heard the first in So. Cal was Santa Ana, but I'm not sure! As for the first in the country?? That's a good question.
That is what I understand too, If it's where I think it was the track is still there only now it's called John Wayne Airport.
When I was a kid Air Cal used to fly 4 engine turbo props out of there.
Link ; Orange County Memories: Santa Ana Drag Strip at Orange County Airport
What was the first 1/4 mile strip in America?
What was the first 1/4 mile strip on the East Coast? (This has long been believed to be Aquasco but I'm not so sure about that)
Goleta was 3/10 mile but the 1/4 mile standard was started way back around that time, I'd guess Santa Ana blimp base (not the later drags at the airport) might have been the first.
Mark and PJ are probably the closest to right...since there is no record of substantiation. A 1/4 mile was a common length of measure used in other forms of "racing" at that period of time. By making organized drag racing a standard length that people could understand they could better comprehend the performances gained at events. It's not much different than when people equate general lengths in "football field" terms or approximate height using the term "story" instead of feet...or worse...METERS!
1320' just stuck even though other lengths like 660', 2640', 1760', and even 1000' were commonplace during the early years.
Just a quick note....several times Wally P. and I talked about this...both on, for the media and off the record speaking personally with me...and his story was consistent....the 1/4 came as a response to the length of the available facilities that were in use or planned for the time. Never did hear him...either in private or public say anything about city blocks or comparisons to oval tracks. Seemed to me to be solely based on stopping distance remaining. Remember...this came on the heels of his involvement with SCTA and the dry lakes...where stopping distances are measured in miles!
MaC