O’FALLON, MO (February 28, 2011) – The American Drag Racing League (ADRL) announced on Monday that Karen Holschlag has been named the new Director of Sponsorship Development for the world’s premier eighth-mile drag racing league.
The appointment comes after Holschlag’s successful and standout 26-year career at Anheuser-Busch, Inc., the maker of Budweiser Beer, based in St. Louis, Mo.
While there, Holschlag served as Sports Marketing Manager for more than 20 years, negotiating various team, event and series contracts for the beverage industry giant. Some of the teams and series that Holschlag handled were the NHRA, Kenny and Brandon Bernstein, Indy Car, CART Series, Formula One Boat Racing and Michael Andretti.
Her extensive...