CNBC looks at Drag Racing ADRL Style
League Gives Away Tickets, Sees Big Growth - Sports Biz with Darren Rovell - CNBC.com
League Gives Away Tickets, Sees Big Growth - Sports Biz with Darren Rovell - CNBC.com
good article
very interesting......"our demographic can be whoever you want it to be"
CNBC looks at Drag Racing ADRL Style
League Gives Away Tickets, Sees Big Growth** - Sports Biz with Darren Rovell - CNBC.com
How interesting to think of the product being the crowd. That's fascinating.
great story. I had no idea they were doing that well.
I've posted this on another site..but free tickets are not new to any form of sporting event.. specialy motorsports....
Usualy a company buys bulk tickets and gives them away thanking their customers for buying their products..... the ADRL concept just turns it around.... sponsors pay for the tickets to be given away so that the user will possibly become a customer down the road...
Aparently its working for everyone involved.... specialy if CNBC is looking at them...
Billy
........the ADRL concept just turns it around.... sponsors pay for the tickets to be given away so that the user will possibly become a customer down the road...........Billy
I just wish there would be an ADRL race at Palm Beach Raceway.
good interpretation.
or basically the sponsor money pays the purse and overhead costs
.......fans get in for free with release of personal info more mailing lists
and whatever the sponsors want to sling at them while at the event.
does that sound rite?
Free tickets they better, just goes to show people won't pay to see this sport anymore.
CNBC looks at Drag Racing ADRL Style
League Gives Away Tickets, Sees Big Growth** - Sports Biz with Darren Rovell - CNBC.com
Joe;
You should have been to the CHRR last weekend. They will pay and pack the place for a good event. When is the last time you saw 31 funnycars trying rto get into an 8 car show.