Franklins/VMP....I'm just a peon and have no direct association with drag racing other than being a fan. I do have a small business relationship with them not related to drag racing. They are really good people and if they say it wasn't cost effective then you can believe it.
I would imagine the planning and upfront costs it would take for a national event of that size is considerable. My own personal opinion, VMP really got stuck behind the eight ball.
2018: (first year back in Richmond) I only went on Sunday and the place was packed. I can't remember if weather was an issue for Fri/Sat.
2019: Went all three days. It was awesome. Brought like 20 peeps with me for Sunday. Weather was good. A little bit hot.
2020:COVID
2021;COVID
2022: I went all 3 days and weather impacted all three days in some form.
On good weather days the crowds are usually pretty good. The closest National Event not in Richmond, would be wither Charlotte, Bristol, or PA. None really all the close to VA.
I have no idea what the contract with NHRA was. I can only assume that unless all three days have a no rain, then the odds of making money are pretty low. If you break even, then you lost money.
I really hope they can work out a new deal and come back to VMP. But I do go for some PDRA racing.