<img src="http://www.nitromater.com/gallery/files/1/d_prudhomme.jpg" alt="d_prudhomme" align="left" />
Orlando, Fla. (Jan. 2008) – Wyndham Vacation Ownership, the world’s largest vacation ownership company and a member of the Wyndham Worldwide family of companies (NYSE: WYN), announced today it has revved up its presence in the motor sports industry by creating a partnership with Don Prudhomme Snake Racing, owned by legendary National Hot Rod Association (NHRA) driver Don Prudhomme. The company, through its Wyndham Vacation Resorts brand, will partner with Snake Racing on a series of marketing promotions leveraging Prudhomme’s popularity with NHRA fans across the country.
“Don Prudhomme and his Snake Racing team have built a tremendous following with NHRA fans due to their storied history of victories and championships,” said Franz Hanning, president and CEO, Wyndham Vacation Ownership. “This is an outstanding opportunity to align with an indisputable racing legend to raise awareness of our brand and showcase the myriad benefits of vacation ownership to motor sports fans everywhere.”
The partnership between Wyndham Vacation Ownership and Don Prudhomme Snake Racing will be visible at several NHRA events in early 2008. Fans at NHRA events can enter for a chance to win The Experience & Vacation of a Lifetime Sweepstakes where the grand prize is a trip to the 10th Annual SummitRacing.com NHRA Nationals in Las Vegas. The prize includes a chance to meet Don Prudhomme, two race weekend VIP passes, two 30-lap Experiences of a Lifetime at Richard Petty Driving Experience at the Las Vegas Motor Speedway, accommodations at the Wyndham Grand Desert resort and airfare for two adults to Las Vegas.
“Wyndham Vacation Ownership has already established a successful marketing program in NASCAR and we are pleased they have chosen to collaborate with my team in order to translate those results into NHRA,” said Prudomme.
During a drag racing career spanning 45 years, Don Prudhomme and his Snake Racing team have established a number of NHRA records and milestones. Prudhomme earned his first victory in 1965 and continued on to 49 career wins, the sixth most in NHRA history, in both the Top Fuel and Funny Car series. Along the way, Prudhomme won four NHRA championships, won the U.S. Nationals seven times, became the first Funny Car driver to eclipse the 250 mph mark and was inducted into the International Motorsports Hall of Fame in 2000.
Snake Racing has continued the standard of excellence established by its owner. The team has counted 54 victories, two NHRA championships, three Skoal Showdown wins and three Budweiser Shootout wins amongst many team highlights.
Wyndham Vacation Ownership is no stranger to the world of motor sports. In addition to its new agreement with Don Prudhomme Snake Racing, the company has an exclusive marketing agreement with NASCAR legend Richard Petty and maintains a marketing presence at NASCAR events across the country.
About Wyndham Vacation OwnershipWyndham Vacation Ownership, a member of Wyndham Worldwide’s (NYSE: WYN) family of companies, is the world’s largest vacation ownership business, as measured by the number of vacation ownership resorts, individual vacation ownership units and owners of vacation ownership interests. Wyndham Vacation Ownership develops, markets and sells vacation ownership interests and provides consumer financing to owners through its three primary consumer brands, Wyndham Vacation Resorts, WorldMark by Wyndham and Wyndham Vacation Resorts Asia Pacific. As of July 31, 2007, Wyndham Vacation Ownership had developed or acquired more than 135 vacation ownership resorts throughout the United States, Canada, Mexico, the Caribbean and the South Pacific that represent more than 17,000 individual vacation ownership units and more than 800,000 owners of vacation ownership interests. Wyndham Vacation Ownership is headquartered in Orlando, Florida, and is supported by more than 16,000 employees globally.
About Don Prudhomme Snake RacingDon Prudhomme Racing is headquartered in Vista, Calif. with a second shop – Don Prudhomme Racing, Brownsburg, Ind. – serving as the base for racing operations. Two-time top fuel champion driver Larry Dixon will be behind the wheel of the U.S. Smokeless Tobacco Co. Top Fuel dragster for Don Prudhomme Racing in 2008.
Wyndham Vacation Ownership Launches Partnership with Don Prudhomme Snake Racing
Orlando, Fla. (Jan. 2008) – Wyndham Vacation Ownership, the world’s largest vacation ownership company and a member of the Wyndham Worldwide family of companies (NYSE: WYN), announced today it has revved up its presence in the motor sports industry by creating a partnership with Don Prudhomme Snake Racing, owned by legendary National Hot Rod Association (NHRA) driver Don Prudhomme. The company, through its Wyndham Vacation Resorts brand, will partner with Snake Racing on a series of marketing promotions leveraging Prudhomme’s popularity with NHRA fans across the country.
“Don Prudhomme and his Snake Racing team have built a tremendous following with NHRA fans due to their storied history of victories and championships,” said Franz Hanning, president and CEO, Wyndham Vacation Ownership. “This is an outstanding opportunity to align with an indisputable racing legend to raise awareness of our brand and showcase the myriad benefits of vacation ownership to motor sports fans everywhere.”
The partnership between Wyndham Vacation Ownership and Don Prudhomme Snake Racing will be visible at several NHRA events in early 2008. Fans at NHRA events can enter for a chance to win The Experience & Vacation of a Lifetime Sweepstakes where the grand prize is a trip to the 10th Annual SummitRacing.com NHRA Nationals in Las Vegas. The prize includes a chance to meet Don Prudhomme, two race weekend VIP passes, two 30-lap Experiences of a Lifetime at Richard Petty Driving Experience at the Las Vegas Motor Speedway, accommodations at the Wyndham Grand Desert resort and airfare for two adults to Las Vegas.
“Wyndham Vacation Ownership has already established a successful marketing program in NASCAR and we are pleased they have chosen to collaborate with my team in order to translate those results into NHRA,” said Prudomme.
During a drag racing career spanning 45 years, Don Prudhomme and his Snake Racing team have established a number of NHRA records and milestones. Prudhomme earned his first victory in 1965 and continued on to 49 career wins, the sixth most in NHRA history, in both the Top Fuel and Funny Car series. Along the way, Prudhomme won four NHRA championships, won the U.S. Nationals seven times, became the first Funny Car driver to eclipse the 250 mph mark and was inducted into the International Motorsports Hall of Fame in 2000.
Snake Racing has continued the standard of excellence established by its owner. The team has counted 54 victories, two NHRA championships, three Skoal Showdown wins and three Budweiser Shootout wins amongst many team highlights.
Wyndham Vacation Ownership is no stranger to the world of motor sports. In addition to its new agreement with Don Prudhomme Snake Racing, the company has an exclusive marketing agreement with NASCAR legend Richard Petty and maintains a marketing presence at NASCAR events across the country.
About Wyndham Vacation OwnershipWyndham Vacation Ownership, a member of Wyndham Worldwide’s (NYSE: WYN) family of companies, is the world’s largest vacation ownership business, as measured by the number of vacation ownership resorts, individual vacation ownership units and owners of vacation ownership interests. Wyndham Vacation Ownership develops, markets and sells vacation ownership interests and provides consumer financing to owners through its three primary consumer brands, Wyndham Vacation Resorts, WorldMark by Wyndham and Wyndham Vacation Resorts Asia Pacific. As of July 31, 2007, Wyndham Vacation Ownership had developed or acquired more than 135 vacation ownership resorts throughout the United States, Canada, Mexico, the Caribbean and the South Pacific that represent more than 17,000 individual vacation ownership units and more than 800,000 owners of vacation ownership interests. Wyndham Vacation Ownership is headquartered in Orlando, Florida, and is supported by more than 16,000 employees globally.
About Don Prudhomme Snake RacingDon Prudhomme Racing is headquartered in Vista, Calif. with a second shop – Don Prudhomme Racing, Brownsburg, Ind. – serving as the base for racing operations. Two-time top fuel champion driver Larry Dixon will be behind the wheel of the U.S. Smokeless Tobacco Co. Top Fuel dragster for Don Prudhomme Racing in 2008.
