Knoll - Gas To Sponsor Ihra Nitro Jam (1 Viewer)

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KNOLL - GAS TO SPONSOR IHRA NITRO JAM

NORWALK, Ohio (March 23, 2007) - IHRA announced today Knoll - Gas, the Michigan-based natural gas and energy company owned by drag racing enthusiast Evan Knoll, has signed an agreement to sponsor the 12-event Nitro Jam(tm) series. The new name of the series is the Knoll - Gas Nitro Jam(tm).

"This is a tremendous opportunity to work with a sponsor who is passionate about what we do," IHRA president Aaron Polburn said. "Evan Knoll has done more for drag racing in the last two years than most people do in a lifetime, and it thrills me to have him become an even more integral part of our racing series."

Knoll - Gas, Torco Racing Fuels, Skull Gear and Skull Shine, all Knoll-owned companies, have been heavily involved in sponsorship with IHRA properties, securing naming rights to a number of Nitro Jam(tm) events, professional racing classes and sanctioned facilities. Knoll also sponsors a bevy of race teams both in Nitro Jam(tm) and NHRA competition.

"I am proud to be a full-time supporter of the IHRA family," Knoll said. "What you have seen in the last two years is a 'new wave' and a new way to market products of all sorts, big and small, for the consumer and for business. We, as a racing family, all have to pull together and have fun. That is so important when you take a look around and see what is going on in the world. If you can go to a race, either as a racer or spectator, at a family price I really think that is the way to go. I see a lot of fresh ideas and new sponsors coming on board with IHRA. We have started something special here and have a lot of years to develop these ideas, which will be great for the racers and fans both at the races and on television. I tell you, this is going to be a BLAST so hang on, everyone. I'll see you at the races. It's showtime!!!"

For more information, log onto IHRA.com - Homepage Of IHRA Motorsports - A Division Of Live Nation <http://www.ihra.com/> or Torco Racing Fuels <http://www.torcoracingfuels.com/>

About IHRA
Headquartered in Norwalk, Ohio, the International Hot Rod Association (IHRA), a division of Live Nation, promotes professional, semi-professional and local level racing opportunities for drivers at all levels. The $19.5 million Knoll - Gas Nitro Jam(tm) Drag Racing Series is a 12-event North American professional drag racing circuit. In 2007, the series will be comprised of nine events in major cities throughout the United States and three in Canada. The Summit Racing Equipment Pro-Am Championship presented by Mr. Gasket consists of competition at national events and 40 events in six regional divisions, while IHRA's Summit SuperSeries is conducted nearly every weekend at over 70 IHRA-sanctioned tracks. Providing a safe environment to develop future stars, IHRA offers the Junior Dragster Racing Series for youths
ages 8-17. Stand-alone events include Live Nation's entertainment-filled "Thunder Jam" shows and the street legal racing and lifestyle event series Kumho Street Warriorz presented by Hooters. More information can be found at IHRA.com - Homepage Of IHRA Motorsports - A Division Of Live Nation <http://www.ihra.com/> .

About Live Nation
Live Nation is the world's leading live music company, annually connecting more than 67 million fans with their favorite performers at over 33,000 events. We are the largest producer of live concerts in the world, the second-largest venue management company and have a rapidly growing online presence. Live Nation creates superior experiences for artists and fans, regularly producing tours for the biggest superstars in the business, including The Rolling Stones, Barbra Streisand, Madonna, U2 and Coldplay. Globally, we own, operate and/or have booking rights for more than 170 venues, including House of Blues-branded music venues and prestigious locations such as San Francisco's Fillmore Auditorium, Nikon at Jones Beach in New York and London's Hammersmith Apollo and Wembley Arena. Live Nation's websites collectively are the second most popular entertainment event websites in the United States, according to Nielsen//NetRatings. Headquartered in Los Angeles, California, Live Nation is listed on the New York Stock Exchange, trading under the symbol "LYV." For more information regarding concerts near you, Live Nation and its businesses, please visit our website at Live Nation | Find Concert Tickets, Tour Dates, Seating Charts & Venue Schedules with the World's Largest Concert Search Engine <http://www.livenation.com/> .
 
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