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QUICK RETURN TO HOUSTON IS PERFECT FOR JUSTIN ASHLEY
“Having back-to-back weekends at the racetrack is a key ingredient to success,” said Ashley, the 2020 Summernationals Top Fuel winner. “Mike Green has done an amazing job since taking over the program. Our Davis Motorsports team is outstanding and having two straight race weekends to work together will only put us in a better position moving forward.”
Ashley is also looking forward to getting back to traditional head-to-head racing after two four-wide races in the previous three national events. They were the young driver’s first experience in the unique style and last weekend Ashley continued to develop as a driver.
“Prior to the first four-wide race in Las Vegas I spent a lot of time studying because I had never experienced the event,” said Ashley. “In Charlotte I was a lot more comfortable with two additional race cars on the starting line. It is a very fun race, and it keeps you on your toes as a driver. I like the challenge and I am looking forward to more four-wide races. I am also very excited to get to Houston and resume the standard style of racing.”
Last year the Spring Nationals shifted from its traditional May date to the middle of October. The move created a new weather environment for the race but Ashley’s team was undeterred and qualified No. 9 in their first appearance. They did not advance to the quarterfinals but picked up valuable data and most importantly for Ashley, seat time at a new facility. This season with predicted rain showers throughout the weekend qualifying runs and driver focus will be a key to every team’s success.
“We understand the weather may throw another variable into the weekend, but we are focused solely on controlling everything we can to the best of our ability,” said Ashley, who had to wait over a month to win his first race following a rain delay at the Summernationals. “We do have some experience winning rounds after a delay. I am excited to get back to Houston and show off this new look Smart Sanitizer Top Fuel dragster powered by Strutmasters.com.”
Ashley announced the Smart Sanitizer sponsorship in Charlotte with a press conference and on-track car unveiling in front of a packed crowd at zMAX Dragway. The additional marketing partner adds more horsepower to his growing list of sponsors like KATO Fastening Systems, Auto Shocker, The Daily Crave, RISE Brewing Company and Red Line Oil. Creating business to business opportunities is the focal point of Ashley’s marketing program and the young team also wants to emphasize the entertainment value of participating in the NHRA Camping World Drag Racing Series.
“Every partner we bring on board is part of our team. We want to develop a strategic plan to help drive revenue and grow their business,” said Ashley. “The Smart Sanitizer team came to their first NHRA race last weekend and decided they are coming back to Houston and utilizing the NHRA Manufacturer’s Midway to promote their sanitizing kiosks. That is what we love to see, and we will keep working with all our partners to help assist in driving business.”
Qualifying for the NHRA Spring Nationals will begin on Friday night with two additional sessions on Saturday. Final eliminations will be contested on Sunday beginning at 11 a.m. CT and will be broadcast on FS1.
Photos courtesy of Ron Lewis Photography for media use only.
About Justin Ashley Racing
Justin Ashley Racing in partnership with Davis Motorsports fields the Strutmasters.com Top Fuel dragster in the NHRA Camping World Drag Racing Series. During his Top Fuel rookie season in 2020 Justin won the NHRA Summernationals, finished in the Top Ten and was recognized as the 2020 NHRA Rookie of the Year. Prior to his professional debut Ashley has three wins in Top Alcohol Dragster on the Lucas Oil Series. He is the son of multi-time NHRA national event winner Mike Ashley. In 2017, he was named to the Drag Illustrated magazine’s 30 under 30 list, highlighting some of racing’s most promising young individuals on and off the racetrack. When he’s not racing, Ashley serves as President of Ashley Developers, a real estate investment organization dedicated to the rehabilitation of distressed properties. To learn more about Justin Ashley Racing, visit JustinAshley.com.
Elon Werner
VP of Sports Publicity
Tony Fay Public Relations
M: 214.244.1184
E: [email protected]
Twitter: @TonyFayPR | @ElonWer