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Ferguson Facility Supply Set to Enjoy Norwalk Nationals with Kalitta Motorsports
YPSILANTI, MI (June 21, 2022) --- As the NHRA Camping World Drag Racing Series moves in the back half of the regular season Ferguson Facilities Supply, a division for Ferguson Enterprises, enters its second year of a multi-faceted marketing and promotions relationship with Kalitta Motorsports. During the Norwalk Nationals, June 24-26, Ferguson will take advantage of the VIP hospitality pit side experience with Kalitta Motorsports. The international corporation will utilize the unique atmosphere to develop B2B relationships with KMS partners and well as recruit and retain employees and customers.
As a leading value-added distributor across residential, non-residential, new construction and repair, maintenance, and improvement (RMI) end markets Ferguson Facility Supply has over 34,000 suppliers and more than one million customers. They deliver local expertise, value-added solutions, and the industry’s most extensive portfolio of products. The breadth of their services includes infrastructure, plumbing, appliances, HVAC, fire protection, fabrication, Jan San, MRO, and safety supplies. The ability to host customers and business partners at the races with Kalitta Motorsports’ hospitality has made a positive impact over the past two seasons.
“In 2021- when the program started at Norwalk, which was shortly after the COVID restrictions finally lightened up, Scott Duncan and I went into overdrive to get this program initiated, which we quickly discovered was a super opportunity for us just based on Kalitta Air business,” said Tyler DeWitte senior sales executive- FFS. “After meeting a small group of Kalitta partners at the Kalitta B2B summit, I quickly saw the opportunity to be so much bigger than just the Ohio market. We will be involved later in the season in Indianapolis, and St. Louis.”
Beyond the Norwalk Nationals Ferguson Facility Supply will also utilize on-car branding at future events as well as Kalitta Motorsports business to business summit to increase their brand presence in the NHRA.